3.6.1 Topical Concerns in the Study of Subtitling
The innovative basis of my research is to provide subtitlers with effective and referable strategies in order to improve the quality of subtitling particularly in English cartoon films.This research project envisages three different kinds of impact.I have explained the impact in three ways in the previous chapter,which are: the impact of the study area of AVT; the impact of the commercial benefits behind film products; and,lastly,the impact of its function as an intercultural communication tool.(https://www.daowen.com)
Generally,in light of the above three kinds of impact,I propose that my research is significant and meaningful both at the theoretical and practical level.Moreover,according to the above discussion,there are two main ways in which the quality of subtitling is important for a foreign film,both as a type of commercial product and intercultural communication tool.In turn,this has highlighted to my two subtitling strategies relating,respectively,to globalization and localization,which I persuaded require attention.