8.1.2 Result of the Second and Third Hypotheses
According to the data results,from the corpus,interviews and the questionnaire,my other two hypotheses were confirmed as positive: one relates to the effectiveness of using traditional expressions,while the other relates to the effectiveness of using popular expressions found on the Internet as culturally loaded expressions in English-Chinese subtitling.It was found that most of the selected data have around 30% of translated subtitles with the use of popular expressions and around 5% of translated subtitles with the use of traditional expressions.Among the majority of the data,most of them gained higher grades from their audiences on three official websites,as well as the top five highest ticket sales in cinemas in the category of animation films in their released year.
Furthermore,if the above-mentioned two main types of culturally loaded expressions are recognized as effective translation outputs in the popular films,the specific translation strategies are used together with strategies of paraphrase,transfer,transcription and condensation,globalization,and localization.(https://www.daowen.com)
According to the analysis of the sample film,270 (no repeated counting) out of 704 subtitles (about 38%,or about 76% in repeated counting) were translated using these effective strategies.Meanwhile,these strategies emphasize the use of Chinese culturally loaded expressions in the Chinese translations.If 38% (single iteration) or 76% (repeated iteration) of subtitling is a key factor in attracting a larger audience,it can be presumed that an emphasis on using these effective strategies is meaningful.Moreover,the strategy of dislocation was found within the translation of songs or poems in the films.
Overall,when considering the 19,081 pairs of subtitle translation,these strategies remained the most effective in relation to English to Chinese subtitle translation.The average value of using specific strategies in subtitling in this study is over 35%.These data include the use of traditional expressions and popular expressions from the Internet in all 15 selected films.Given that these films were chosen because they were all in the top five highest tickets sales in their released year,compared with other animation films in the same year,the data relating to 35% can be referenced as a datum point in terms of a good quality translated film in future studies.