Lesson Five The Human Side of Enterprise[1]
It has become trite to say that industry has the fundamental know-how to utilize physical science and technology for the material benefit of mankind，and that we must now learn how to utilize the social sciences to make our human organizations truly effective.(https://www.daowen.com)
To a degree，the social sciences today are in a position like that of the physical sciences with respect to atomic energy in the thirties.We know that past conceptions of the nature of man are inadequate and，in many ways，incorrect.We are becoming quite certain that，under proper conditions，unimagined resources of creative human energy could become available within the organizational setting.
We cannot tell industrial management how to apply this new knowledge in simple，economic ways.We know it will require years of exploration，much costly development research，and a substantial amount of creative imagination on the part of management to discover how to apply this growing knowledge to the organization of human effort in industry.