7.3 lssues Regarding the Use of Popular Expression...
In the previous section,I tested and worked out the frequency of using popular expressions in each of the 15 selected films.The highest value is that of Madagascar 3,with 10.29%.This means in about every three translated subtitles,there is one which involved in the use of popular expressions.Moreover,compared with the use of traditional expressions,the use of popular expression in the subtitle translation of these 15 films is relatively higher.I assume that there might be the following reasons:
1) The use of traditional expressions more often appears in relatively literary products as novels,story books rather than entertainment films like animation films; however,the popular expressions are more from colloquial language in people’s daily life,so that they are frequently used in the translation of common dialogues;
2) The subtitlers try to use the popular expressions in their subtitle translation to attract more people and make the translated films more amusing;(https://www.daowen.com)
3) The features of animation films and their story lines offer more chances for the translation of using popular expressions.
With such a high frequency of application,the appropriate use of popular expressions is a very important influencing factor in the translation quality of subtitles.Therefore,the imperfections of the use of popular expressions in the current data are worth identifying and discussing.