Exercise 2

Exercise 2

Choose the best answers according to the text.

1. Facebook is a hugely popular free service that’s supported through______________.

A. companies cooperating with it

B. advertising and sponsoring from other organizations

C. advertising

D. all the above

2. Facebook conducted a set of in-depth studies to show______________.

A. how its users respond to ads on the site

B. where its users respond to ads on the site

C. why its users respond to ads on the site

D. when its users respond to ads on the site

3. Facebook is trying to bring______________to the Web that have ruled brand advertising on television.

A. metre B. metric

C. metrical D. metrics

4. Rube Goldbergian system can______________.

A. find out people who click on ads

B. find out people’s private information

C. match people and their purchases

D. match people and their interests

5.______________, Facebook ads work on you.

A. Just as you have imagined

B. Unlike what you have expected

C. Subconsciously

D. Beyond your control