5.2 Policy Suggestions on Promoting Financial Supp...
5.2.1 Finding the Balance Point between Protection and Innovative Utilization
Industrial heritage protection receives financial support from all parties,which requires innovative forms of industrial heritage development as attractions.These new forms of development not only play a role of social publicity,but also attract all parties to the capital flow into the industrial heritage repair and maintenance projects.But at the same time of innovation and development,we should adopt appropriate operation models to find the balance point between protection and innovative utilization of industrial heritage.For example,the combination of large-scale industrial heritage and space-art can be developed into memorable art galleries and exhibitions.One example is the Shanghai Urban Space Art Season in 2017 held by Shanghai Minsheng Art Wharf,which not only retains the internal and external structure of 80 000 tons granary,but also designs new elements such as cloud ladders on the original basis.Small industrial heritage can also be combined with art to form unique art derivatives.
5.2.2 Finding the Balance Point between Cultural Effects and Economic Effects
Protection and innovative utilization of industrial heritage are also the combination of cultural effects and economic effects.We should not only excavate the economic value of industrial heritage and transform it,but also ensure a certain proportion of the original heritage.This is the goal and core of protection and innovative utilization,and also an unavoidable problem in our practice.For example,Shanghai Shipyard,situated at the intersection of Yincheng Road and Pudong Southeast Road,has unique geographical advantages.It was developed into Lujiazui Binjiang Financial City in 2005 in response to the needs of Shanghai's urban development.At the same time,the imprint of industrial history was replaced by commercial-function areas.In this regard,we suggest opening cultural windows and cultural exhibition halls to preserve some cultural relics of the original site,so as to find the balance between cultural effects and economic effects.
5.2.3 Finding the Balance Point between Markets and the Government
Protection of industrial heritage can not always rely solely on government financial support,but should also broaden the financing channels and adopt a diversified financial support model combining the government,markets and society.In the protection of industrial heritage,government funds are gradually indispensable.In the innovative utilization of industrial heritage,we should find a balance between marketization and government intervention,and give full play to the role of the market.Secondly,the government can determine the direction of financing for the protection and utilization of industrial heritage from the perspectives of local cultural popularization,the scale of industrial heritage and the progress of industrial heritage protection.If the industrial heritage is located in a place with dense talents,good cultural industry foundation and high enthusiasm for social capital,the government should appropriately increase the entry ratio of social capital so as to reduce financial expenditure.If the industrial heritage is located in a place with weak cultural industrial foundation and low enthusiasm for social capital,the government should decrease the social speculative capital and increase government support funds,so as to ensure that the industrial heritage is effectively protected and utilized.
5.2.4 Establishing a Complete Industrial Chain
Combining with the theory of the industrial life-cycle,we can establish a complete industrial ecological chain of industrial heritage,that is,start-up period,repair period,development period and derivative period,and adopt different financing models in the four periods.
The start-up period,also known as the seed period,is the period when the government determines the development objectives,formulates plans,prepares funds and obtains public recognition.After that,in the repair period,we can adopt the PPP model.The government should actively improve the overall financing environment in all regions.For example,the government should speed up the establishment of investment funds for PPP projects of industrial heritage,local government guidance funds should standardize participation in PPP projects of industrial heritage,and local government financing guarantee agencies should provide credit enhancement services for small-sized and medium-sized enterprises of the PPP projects,so as to encourage more financial institutions to increase their investments in the PPP projects.At the same time,the government should strengthen the cooperation between ministries and banks,guide banks and other financial institutions to strengthen financing services according to the characteristics of financial demands through green financing channels and appropriate interest subsidies,so as to improve the degree of connections between industrial heritage protection and financial capital.
In the development period of innovative utilization,the industry has grown stronger,the market-oriented operation of funds is stable,and the government funds are gradually withdrawn.Meanwhile,the market funds are further increased to give full play to the economic value of industrial heritage.Finally,in the derivative period,industrial heritage will be combined with art finance to form a variety of cultural and artistic derivatives,which can not only enhance the original cultural value of industrial heritage to meet the growing cultural and artistic needs of people,but also realize the circulation of investment and financing through the art derivatives market.
Figure 6 The Industrial Chain and Financial Support Models of Industrial Heritage
Industrial heritage is our treasure,and the protection of industrial heritage is closely related to each of us.In the future,the protection of industrial heritage will gradually become market-oriented and become an important carrier of social responsibility and cultural self-confidence.The effective financial support system will provide an important impetus for the protection and innovative utilization of industrial heritage.
【注释】
[1]This project is supported by National Social Science Foundation(No.17ZDA207).
[2]Yin Yingkai,Vice Dean of the School of Economics,Shanghai University.He is a professor and doctoral supervisor.He received PhD in Finance from Fudan University and joined the School of Economics of Shanghai University in 2007.His major research interests include:international finance,foreign language and investment relations,and financial support and risks in cultural heritage preservation and utilization.Peng Xingyue and Yang Boyu are Grade 2018 masters of Finance,School of Economics,Shanghai University.
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